The Razor and Blades Business Model is Used to Describe a Product Sold at a Low Price to Increase Complementary Product Sales.
The Razor and Blades Business Model was developed and popularized by the founder of Gillette, King Camp Gillette. He had a clear vision of how he wanted the market to work for him, stating that he could manipulate it through the said business model. But what is the Razor and Blades Model exactly, and how […]