Why Five Guys gives extra fries at the bottom of the bag. They do it so the guests think they are getting a good deal. However, the extra fries are already factored into the menu price. Founder Jerry Murrell also says it is better for customers to feel that their serving of fries was too large.

Why Five Guys always gives you so many extra fries

Five Guys is one of many quick-service chains that have swept across the country, and the restaurant’s peculiarities are part of the reason why. The untold truth of Five Guys is that quality ingredients and a few marketing tricks elevated them to a level where they could refuse to serve the Pentagon. While it might be one of the fastest-growing restaurant chains in the world, according to Forbes, the decision to franchise while maintaining high-quality food is what fueled their expansion, enabling them to sell more than 300 options for units in 18 months (via Five Guys). Of course, the public’s need for incredibly good, seemingly endless french fries was also helpful.

Five Guys takes french fries quite seriously. They only use potatoes … Continue Reading (4 minute read)

6 thoughts on “Why Five Guys gives extra fries at the bottom of the bag. They do it so the guests think they are getting a good deal. However, the extra fries are already factored into the menu price. Founder Jerry Murrell also says it is better for customers to feel that their serving of fries was too large.”

  1. funhouse83

    There was a burger joint I used to frequent in the 80’s in Fullerton, CA, little hole in the wall place. No matter what you bought… burger, burrito, breakfast… they always threw a small handful of thick cut, freshly made fries in the bag. Those were the best fries on the planet… hot, fresh, just the right amount of salt.

    As a marketing ploy, it worked. I would HAVE to add an order with a burger, never failed. Great burgers, too! Man, I miss that place.

  2. Youwillbe_Youwillbe

    **Oh yeah!?!?**

    **What about the tray of peanuts I eat waiting for my food… is that factored in too?**

  3. pdxblazer

    I’m a manager in a hotel and I always tell my employees to make it seem like something is against the rules (like a 2PM checkout) but that we will break it this time just for them, people do in fact love it. Also makes it easier to draw the line when needed

  4. RunDNA

    The opposite is true too: My local McDonald’s has a machine that pours all the coke into cups automatically, and every cup is only 80% full. Maybe it is the right amount for the price, but I always feel like I’m getting shortchanged.

  5. Help2021

    Obviously it’s planned, lol. I never thought otherwise. You can watch them dump extra in the bag. It’s the only place I’m fine with sharing a single order of fries.

  6. RevolverRenato

    Five Guys

    “And… could I get a large fry with that?”

    “I’m sorry, what?” the cashier said choking on his breath. His eyes shot to the customer in dread.

    “A large fry.”

    The cashier’s hand began to tremble. As he motioned to select the “large” button on the monitor, he could feel a tear roll down his eye.

    “Sir, that’s… um… that’s a lot of fries,” he replied, his voice quivered. He was feeling lightheaded. He could barely think straight. He wanted to vomit.

    “That’s ok, I’m a big guy,” the customer said, chuckling to himself. He was too busy looking up at the menu to notice that the cashier was turning red.

    “I just can’t … I uhh… oh God…”

    “Oh wait, actually make that a small please! Sorry looks like I’m a few dollars short.”

    The cashier looked back in with a blank stare. Sweat pouring down his face. He wiped his brow ounce and returned to the cash register.

    “Ok, your total will be 14.07. Have a good day.”

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