Home » Arts & Entertainment » Entertainment Industry » Gotye didn’t monetize his music on YouTube, missing out in millions of dollars in revenue from just his “Somebody That I Used To Know (feat. Kimbra)” video on YouTube.

Gotye didn’t monetize his music on YouTube, missing out in millions of dollars in revenue from just his “Somebody That I Used To Know (feat. Kimbra)” video on YouTube.

Gotye Apparently Turned Down Millions in YouTube Royalties

I’m not interested in selling my music. That’s the reason I don’t put ads on my YouTube channel, which seems strange to people in today’s climate, but that is a decision you can make. I’m like that with all my music. I generally never want to synch my music for products (on ads). Ads are calling for our attention anywhere we turn in the world. If you can do something you care about and that other people care about and keep it out that world that feels like it’s all about “hey buy this stuff” then that’s a good thing.

I don’t mind synching my music with creative projects like TV or film. I’ve got my own set of rules I made, if a student film wants to use my film I say yes across the board, there’s no money involved. If someone wants to u… Continue Reading (2 minute read)

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