There are no Wendy’s in Europe due to a local Dutch snackbar owner owning the Wendy’s trademark in Europe. They have been in a legal battle for years and Dutch courts side with the snackbar every time.

Why are there no Wendy’s in Europe?

American fast food giants such as McDonald’s, Burger King, KFC and fast casual chains including Chipotle and Five Guys have made their way across the pond to conquer Europeans over the years. But what about Wendy’s?

Wendy’s (Not) In Europe

According to its website, Wendy’s currently has locations in 30 countries around the world, in the following regions: Asia Pacific, Caribbean, Europe, Middle East, Africa, Latin America and of course, North America. There’s just one region that shouldn’t be on that list: Europe. There are still no European Wendy’s locations, and the reason might surprise you.

So what’s the deal? Well, there used to be a Wendy’s in Europe. Back in 1979, the first European location opened in Munich, Germany. Fol… Continue Reading (2 minute read)

14 thoughts on “There are no Wendy’s in Europe due to a local Dutch snackbar owner owning the Wendy’s trademark in Europe. They have been in a legal battle for years and Dutch courts side with the snackbar every time.”

  1. Moosashi5858

    Why not just call it Dave’s?

  2. FutureSkeIeton

    Burger King is called Hungry Jacks in Australia for a similar (or the same?) reason.

  3. omfgeometry

    Sir, this is not a Wendy’s.

  4. baanjax

    They’re used be to a number of Wendy’s in the UK. Mostly in London (I remember the one next to Kings Cross station). They left in 2000 not due to the trademark issue; they said at the time due to wanting to concentrate on the US business. They do have an EU trademark but it’s permissible that individual countries can refuse. It’s possible the Dutch company only registered for Benelux so fairly limited in scope.

    It’s like the Burger King 20 mile exclusion zone in Illinois.

  5. robl1966

    Used to have in the UK about 25 years ago or so

  6. malleeman

    Burger King is called Hungry Jacks in Australia for the same reason. Before BK moved to Australia a small hamburger joint in Adelaide was called Burger King and BK weren’t given authority to use their name

  7. barryoffwhite

    Why don’t the just change the trademark

  8. sharrrper

    “There are only two things I cannot stand: people who don’t respect other cultures, and the Dutch.” -Nigel Powers (and possibly Wendy’s corporate)

  9. Tsantilas

    There used to be a Wendy’s here in Greece when I was a kid, maybe 20 years or so. I don’t remember how the food was but my mom used to take me fairly often.

  10. Pepper_ch

    I don’t think Europe needs Wendy’s anyway…

  11. krattalak

    Wendy’s should just call their restaurants in the EU McWendals.

  12. DSpring85

    I’d side with dutch courts too! How the hell is someone gonna run over to another country and tell em they can’t name their fathouse Wendy’s because that’s what our fathouse is called?

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